Most chief executives are not recognizable to their customers. But when they step into the limelight, the rewards — and the risks — can be great.

The platform’s large-scale crackdown on automated accounts is also impacting people who’ve spent years curating niche porn on secret X accounts.

MatPat, Miranda Sings, Grace Helbig and WheezyWaiter hit it big on YouTube long before it became a behemoth. They have thoughts about what it takes to succeed there.

The Brooklyn band Geese was labeled an “industry plant” by those who questioned its sudden ubiquity. Maybe it was.

Faces of Death features a black-pilled killer who thinks he’s giving the internet what it wants. In some ways, he’s right.

Plenty of people hate Mark Zuckerberg’s superintelligent, supercharged spectacles. I was ready to hate them, too.

From Mormon momfluencer domination to boosting engagement with partially clothed kids, journalist Fortesa Latifi’s new book exposes the dark and complex world of child influencers.

As debates over social media addiction rage, people with extreme screen times tell WIRED they have no plans to cut back.

WIRED sat down with Democracy Now! host Amy Goodman to talk politics, AI, and the future of media. A documentary about her rise hits theaters today.

Videos of fake relationship guru podcasters are reinforcing gender tropes and racking up millions of views, all the while driving sales to AI influencer schools.

Since the beginning of the Iran war, the group Explosive Media has released over a dozen viral videos mocking Trump and the US.

The model, Muse Spark, performed better than Meta’s previous A.I. models but lags rivals on coding ability.

Even travel influencers, who spend their lives on the go, have their hearts stolen by certain places.